Automotive Marketing Platform for your dealership
AMP will engage actionable response using multiple marketing channels with a consistent message.
AspenAutomotive delivers the results you need!
AMP will engage actionable response using multiple marketing channels with a consistent message.
Our lead generation platform can leverage multiple technologies simultaneously with FOUR DIFFERENT GENERATIONS!
Program mailer is sent out to homes in your area
Invite is emailed to qualified lead's inbox
Message is sent directly to a lead's phone
Leads can easily text the dealership and receive instant feedback with custom automated reply messaging. This method also allows the dealership to communicate with people directly through the AMP Platform.
Local phone numbers are used for leads that prefer to call. This method includes survey questions to generate additional analytics and callers can be transferred to the dealership to speak with the sales team.
Personalized landing pages can be reached via the mailer and email message. This method includes survey questions to generate additional analytics and links responders to your dealership website.
The overall number of responses for the campaign through all channels involved (phone, PURL, SMS, email) including distance from dealership.
Charts indicating a lead's ability to buy, credit range and answers to questions
Easily view and respond to the leads coming to your Autoproval program. Displays how the person responded to the event and how to contact them. Outgoing SMS texts can also be performed in the AMP Platform.