1) Our personalized content
The most successful direct mail is that which (1) gets noticed and (2) engages the prospect. We have the tools to help your mailers do both. As a division of Epsilon, Aspen Automotive has access to the powerful data that will set your marketing apart.
Those datasets provide us with unparalleled details about your customers’ vehicles. Not only can we identify the make, model, year, and style of their cars, but we can learn the purchase date and type (i.e., buy or lease) as well. All that information can help us identify your high-intent prospects and create more personalized marketing for them.
While data helps us personalize the message and intent of your mail, it’s not the only form of customization we offer. With a personalized URL or QR code on your mailer, you can send every recipient to a microsite—a customized landing page filled with information relevant to each individual.
2) Our quick turnaround
We produce 100 percent of our clients’ direct mail at our in-house production studio. That means we’re more efficient—and it also means you can expect better turnaround times.
We have found that most projects can be created, printed, and delivered to the post office within 72 hours of receiving your design approval. In other words, your unique designs will be in the hands of prospects ASAP—a plus if your marketing offers are time limited and time sensitive.
3) Our standards of quality
An in-house production studio means more than a fast turnaround. It also means we have complete control over the production process, so everything we make is up to our high standards of quality.
Our studio can handle your printing services from beginning to end, including digital 4-color printing, ink jetting, and laser printing. We’ll make sure your design makes a splash—and we’ll put that same care and attention into packaging your mailers, too. Our team will take care of any custom handwork as well as:
4) Our experience
Did you know we’ve successfully worked with over 10,000 car dealerships since we opened our doors? With experience like that, it’s safe to say we know the automotive world like the backs of our hands! That background has shaped our instincts and made us better at what we do.